Author Name: Tiffany Lee – Marketing Analyst at FreightAmigo
With the rise of Stay-at-Home economy, E-commerce has become a new trend in the retail industry during the COVID-19 pandemic. People between 55 and 60 are now the frequent buyers on e-commerce platforms. E-commerce is expected to grow in the coming years. One Hong Kong online shopping platform reported that there was a record sale of HK$1.2 billion in Q1 2020. Pandemics changed our way of life and the way we consume. Let’s learn more about the trending products in 2022 with FreightAmigo!
Top 5 Trending Products in E-Commerce
Trending Product (1): Household Cleaning Products
People are now more aware of personal hygiene after the pandemic. We pay more attention to keep clean and hygienic surroundings which result in an increasing demand for household cleaning products. According to Shopify, a multinational e-commerce platform, global orders for household cleaning products in 2021 increased by 1,721% compared to the previous year. By 2028, it is expected that the market value for these products will go up to USD 320 billion.


Trending Product (2): Skincare Products
The new normal requires us to wear masks every day. “How to Prevent Maskne”, “How to Keep Your Skin Hydrated” have become hot topics among the public. Meanwhile, beauty salons were suspended of operations due to government’s anti-pandemic regulations. Therefore, At-Home-Skincare become a new trend. The News Lens reported that over 60% of the consumers buy skincare products online nowadays, making it one of the trending products in 2022.


Trending Product (3): Books
Shopify claimed that the global book market has grown rapidly in the second half of 2021. The orders for paper books increased globally by 21,627% over the same period last year, while orders for e-books increased by 335%. Reading does not only improve life quality and relieves stress, but also enriches our knowledge. The word “Book” has been searched 2.24 million times per month, showing that people’s interest in reading has not diminished.


Trending Product (4): Sports Equipment
According to Statista, a platform specializing in market and consumer data, the global online sale volume of sports equipment reached US$181.236 billion in 2021 and has the potential to reach US$236.34 billion by 2025. During the pandemic, the gym and fitness were closed for a long period of time. People were forced to do exercise at home, leading to an increase of sports equipment purchase on e-commerce platforms. Therefore, sports equipment become one of the trending products in 2022.


Trending Product (5): Electronics
Remote work and remote learning have become a key trend. Electronics are therefore in high demand in the e-commerce market. According to the data from GFK, a leading data analytics company, sales volume of electronic products increased by 26.9% in the first 11 weeks of 2021. Online sales increased by 64%, making it become the fastest growing industry following the pandemic. Vacuum cleaners had seen the second-fastest increase by 27.7%, followed by laptop computers at 49.1%. According to Shopify, the computer and electronics market is expected to reach $500 billion by 2025.


FreightAmigo: AmiGo Post Assists Merchants in Delivering Trending Products
Logistics is also crucial in e-commerce! FreightAmigo’s latest product, AmiGo Post is your ideal partner for expanding international e-commerce! Merchants can enjoy one-stop access to freight booking, customs clearance, cargo insurance and trade finance. It eliminates the hassle of arranging logistics and allows them to focus more on business development!
If you have any questions about AmiGo Post, feel free to contact the FreightAmigo customer service team to Make Trade Easier!
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FreightAmigo’s latest International Parcel Shipping solution, AmiGo Post, provides one-stop access to freight booking, customs clearance, cargo insurance and trade finance. It eliminates the hassle of arranging logistics and allowing you to focus on business development! Let’s Make Trade Easier!
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