Revolutionizing eCommerce Fulfillment: Walmart TwoDay Delivery and How to Leverage It
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What is Walmart TwoDay Delivery?
Walmart TwoDay Delivery is a fast shipping program that guarantees nationwide delivery within 2 business days for the contiguous United States. The program is completely free for customers, with no minimum purchase required. This service is Walmart’s answer to Amazon Prime, aiming to provide a competitive edge in the fast-paced world of online retail.
When sellers enable the TwoDay Delivery feature on their Walmart listings, it appears in three key places for buyers:
- In search results when shoppers browse for products
- In the item description when users view product pages
- Above the “add to cart” button when users are ready to make a purchase
Why Should You Enable Walmart TwoDay Delivery?
As the eCommerce landscape evolves, many sellers are looking to diversify their sales channels beyond Amazon. According to TechCrunch, 60% of sellers plan to expand to other platforms, with Walmart emerging as the most preferred marketplace, followed by Shopify and eBay. This shift presents a golden opportunity for sellers to establish a strong presence on Walmart’s platform.
Walmart is placing a significant emphasis on fast and free shipping, redesigning their website to highlight fast shipping tags. This focus suggests that fast delivery will play a crucial role in determining the success of Walmart sellers. By getting ahead of the competition and enabling TwoDay Delivery, you can position your products for greater visibility and sales.
Benefits of the Walmart TwoDay Delivery program:
- Increased Visibility: With Walmart’s heavy focus on fast shipping, buyers are likely to filter for fast shipping tags. This means that listings with TwoDay Delivery will face significantly reduced competition in search results.
- Competitive Advantage: Fast shipping options can eliminate up to 98% of the competition for certain search terms, giving your products a much better chance of being seen and purchased.
- Price Premium: Interestingly, items with free 2-day shipping tags often rank highly in search results even when they’re among the most expensive options. This indicates that both Walmart and its shoppers value fast shipping and are willing to pay a premium for it.
How to Enable Walmart TwoDay Delivery
Enabling Walmart TwoDay Delivery does come with some challenges. To be eligible, sellers need to ensure nationwide 2-day shipping for free. This requires careful consideration of shipping costs and profitability, balanced against the potential increase in conversions from fast shipping tags.
There are two main ways to enable Walmart TwoDay Delivery:
1. Directly through Walmart Seller Center
If you choose to fulfill orders yourself, you’ll need to meet Walmart’s eligibility requirements:
- Greater than 95% on-time shipping and delivery rates
- Greater than 95% valid tracking rate
- Less than 1.5% cancellation rate
- Be a seller on Walmart Marketplace for at least 90 days, or have fulfilled more than 100 orders
To apply, request access through Seller Center. Walmart will respond within 48 hours to let you know if you’ve been approved.
2. Through a Third-Party Fulfillment Service
Some fulfillment services offer direct integration with Walmart TwoDay Delivery. This can be a more straightforward option, especially for sellers who may not meet Walmart’s direct eligibility requirements or who prefer to outsource their fulfillment operations.
How FreightAmigo Can Help
At FreightAmigo, we understand the complexities of modern logistics and the importance of fast, reliable shipping in the eCommerce world. Our Digital Logistics Platform is designed to help businesses of all sizes optimize their supply chain and meet the demands of programs like Walmart TwoDay Delivery.
Here’s how we can support your Walmart TwoDay Delivery efforts:
- Efficient Shipping Solutions: Our platform allows you to compare door-to-door freight quotes for various shipping methods, helping you find the most cost-effective way to meet 2-day delivery requirements.
- Real-Time Tracking: With our ability to track shipments across more than 1000 airlines and shipping lines, you can ensure your deliveries meet Walmart’s strict on-time requirements.
- Streamlined Customs Clearance: Our one-stop solution for customs clearance can help prevent delays that could jeopardize your 2-day delivery promise.
- Automated Documentation: Our system helps automate shipment documents, reducing errors and speeding up processing times.
- Expert Support: Our 24/7 logistics expert support can help you navigate any challenges that arise in maintaining your TwoDay Delivery status.
Conclusion
Walmart TwoDay Delivery represents a significant opportunity for eCommerce sellers to increase their visibility and sales on one of the world’s largest retail platforms. By leveraging this program, you can differentiate your products in a crowded marketplace and meet the growing consumer demand for fast, free shipping.
At FreightAmigo, we’re committed to helping businesses navigate the complex world of eCommerce logistics. Our Digital Logistics Platform and comprehensive services can support your efforts to meet Walmart’s TwoDay Delivery requirements, ensuring you stay competitive in this fast-paced market.
Ready to optimize your Walmart sales strategy with fast, efficient shipping? Contact FreightAmigo today to learn how we can support your TwoDay Delivery goals and take your eCommerce business to the next level.
