Sell-through

You are here:

Sell-through

“Sell-through” refers to a calculation used in retail to assess the effectiveness of inventory management and sales performance. It is typically represented as a percentage and compares the quantity of inventory received by a retailer from a manufacturer or supplier with the actual amount sold to customers. The sell-through rate provides insights into the demand and popularity of products, helping retailers identify slow-moving or stagnant inventory that may require adjustments such as markdowns or promotional efforts. A high sell-through rate indicates strong consumer demand and efficient inventory management, while a low sell-through rate may suggest overstocking or lackluster product performance. Monitoring and analyzing sell-through rates assist retailers in making informed decisions about purchasing, pricing, and inventory replenishment strategies.

 

Read More:

Data-Driven Risk Management: Unlocking Insights for Effective Decision-Making